Thu,
03
Jan
2019
We’ve seen the diversity of the data logging and storage systems employed in the majority of organizations, institutions and companies. CRM (Customer Relationship Management), may be one of the most popular ones in business management. It allows to centralize all the interactions between clients and businesses in a single database.
The development of a Customer Data Platform, which like a data logger, makes it possible to include and easily connect a large amount of sources of client data. The development of CDP would mean taking business management to the next level.